[Job already filled] Head of Content and Distribution (m/w) [Freeletics]

Freeletics is the most efficient and motivating way to become athletic. Anywhere and anytime. No weights or machines. Athletes receive their training plans, connect themselves and compare their workout times via the Freeletics app and website. We count more than 2,000,000 registered users around the globe. And thousands more every day. We are growing. Rapidly. And this is just the beginning.

Wanna see for yourself? Great, because …

You are responsible for the production and distribution of all Freeletics content (photo, videos and text) and develop Freeletics into a strong publishing house. Manage and develop our content team with the Creative Director to create great content that moves people all around the world. Distribute the content through the best channels on- and offline, hack new (social media) channels and work with influencers to spread the word. Maximize the impact of our content by getting the right content, through the right channels to the right people.

• Job type: Full-time
• Location: Munich, Germany


  • Full responsibility for the distribution of all Freeletics content (photo, video, text) within our channels (FB, YT, IG, Mail, Blog, own Website, etc.)
  • Instantly bring our content marketing to the next level and produce meaningful results
  • Build up, manage and develop our content team (creative director, filmmakers, cutter, photographers, models)
  • Define our future content strategy (type of content, placement & distribution)
  • Expand our reach and impact in our earned social media channels
  • Analyze new social media channels, understand and scale them
  • Place our content in external (non Freeletics owned) high reach channels (seeding)
  • Identify and market to, through and with influencers (community & external bloggers)
  • Maximize the impact and efficiency of our content (reporting)


  • Highly passionate about content marketing, with creative problem solving abilities, an eye for detail and business sense
  • Management experience in related field, able to lead, motivate and develop a team, but also having a passion to get involved hands on, a “getting things done” mentality
  • Proven track record of driving successful content strategy across channels
  • Understands digital marketing and optimization space and key influencers.
  • Experience with content production, seeding and influencer marketing is a strong plus
  • Familiarity and affinity towards social media
  • Affinity to sports and intense online experience
  • Quantitative affinity, being able to link qualitative decisions to data/business potential analysis
  • Very quick in learning and adapting to different situations
  • Team player with very high commitment and motivation
  • Fluent in English and German with excellent oral and written communication skills, other languages are a plus


  • Attractive compensation
  • High impact and responsibility in a very successful and fast growing company
  • A lot of scope for action and being able to build up a department 
  • The chance of playing a crucial role and being part of something really BIG
  • A team of smart and extremely motivated co-workers
  • No walls, no limits, no bureaucracy, just unlimited potential
  • Self-fulfillment, fun, and a great atmosphere
  • Social activities (food, drinks, events) and team Freeletics training


  • Founded in mid-2013
  • 30+ employees
  • 2,000,000+ members
  • Six digit weekly revenue
  • 30% month-on-month growth in 2014
  • More than 400k followers on Facebook
  • Active in six social networks (Facebook, Instagram, Twitter, Tumblr, Vine, Pinterest)
  • Available in 5 global languages (English, German, Spanish, French, Portuguese)

Ready to kick ass? Then send us your Cover Letter and CV to talents@freeletics.com